Scale up the way your company generates ideas. Morph is the async, guided and individual

brainstorming tool that moves your ideas forward, instead of zooming in & out on endless whiteboards.

Scale up the way your company generates ideas. Morph is the async, guided and individual brainstorming tool that moves your ideas forward, instead of zooming in & out on endless whiteboards.

Scale up the way your company generates ideas. Morph is the async, guided and individual brainstorming tool that moves your ideas forward, instead of zooming in & out on endless whiteboards.

USED BY

All great products started from an idea

All great products

started from an idea

All great products

started from an idea

And every great success was backed by a steady process.

Creativity is a process, so is its sister, problem solving, and we’re bringing it to you easier than ever before.

HERE'S HOW WE DO IT

Not another idea management tool

Not another

idea management tool

Don’t just hoard ideas. Develop the skills that

help ideas pop up whenever it’s needed.

Don’t just hoard ideas.

Develop the skills that

help ideas pop up

whenever it’s needed.

Don’t just hoard

ideas. Develop the

skills that help

ideas pop up

whenever it’s

needed.

UNDERSTAND

Build the right challenge

& watch the magic happen

Understanding the Problem is the Key to Successful Ideation.


Morph helps teams unleash their creativity and generate truly innovative solutions by taking a deep dive into the problem and gathering key insights.

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UNDERSTAND

Build the right challenge

& watch the magic happen

Build the right challenge & watch the magic happen

Understanding the problem is a crucial first step in any successful ideation process.


Allows teams to unleash their creativity and generate truly innovative solutions, by taking a deep dive into the problem and gather key insights.

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3

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2

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INSPIRE

Get really creative!

copy, tweak, innovate*

Henry Ford didn't invent the assembly line. He saw it in a meat packing factory. This is an example of cross-industry innovation, where businesses look to other industries for inspiration.


In Morph, teams have access to curated collections of ideas, trends, and case studies from different industries and domains. This can help them get on the avenue of great ideas by exposing them to new ways of thinking and doing things.

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INSPIRE

Get really creative!

copy, tweak, innovate*

*Henry Ford did not invent the concept of the assembly line. He saw it in a meat packing factory - This is Cross-Industry Innovation.


Expose teams to great examples and study cases to help them get on the avenue of great ideas.


In Morph you have access to curated collections of ideas, trends and case studies from different industries and domains.

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IDEATE

Grow ideas like mushrooms with multiple exercises

Grow ideas like mushrooms

with multiple exercises

Give up staring at empty whiteboards or predefined templates Morph brings you the best ingredients of a facilitated ideation session. 


Our exercises take you through different opposing perspectives, such as Steve Jobs or Disney and come with their own set of in-exercise triggers, so you can focus your team's creativity and generate more innovative ideas.

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IDEATE

Grow ideas like mushrooms with multiple exercises

Give up staring at empty whiteboards or predefined templates. Bring everyone in a process that trains skilful creativity to outlast each project.


Personalise each project with creativity exercises with their own set of in-exercise triggers.

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VOTE

Power to the people

Idea Morph's voting feature gives everyone at the table a voice. With Morph, you can upvote ideas that you like, anonymously.


It also helps to building consensus and get buy-in from stakeholders. When everyone has a say in the decision-making process, they are more likely to feel invested in the outcome. 

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VOTE

Power to the people

Say hello to ideas that really matter, regardless of who wrote it. It’s like saying “may the best idea win” with everyone at the table.


Get buy-in from any stakeholder and build sense of ownership within teams through voting.

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CONCEPT

From ideas to

actionable concepts

This step is about bringing the best ideas to life. With Morph's concept creation tool, teams can turn their ideas into well-structured, well-defined concepts that are ready for further development. 


To help your teams, we also built-in the AI Wizard, based on Chat GPT (optional feature), to give participants a steady start in generating their concepts.

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CONCEPT

From ideas to

actionable concepts

From ideas

to actionable concepts

This step is all about bringing the best ideas into a fully fleshed-out concept.


By using our platform's concept creation tool, teams can ensure that their concepts are well-structured, well-defined, and ready for further development.

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BUILT FOR TEAMS WHO STAY AHEAD

BUILT FOR TEAMS WHO STAY AHEAD

Extract knowledge

Reach every corner of creativity in your company. Get input from all around the organization to get the best ideas from unexpected places.

Get buy-in

Get stakeholders on board with your ideas by voting and giving them full access to results before you have those hard talks

Prioritize

Prioritize your ideas based on Top Voted Ideas to make decision-making easier.

Collaborate

Bring your team's ideas together to create bulletproof concepts that show individuals their input is valued.

Know how teams perform

See analytics for your team's brainstorming sessions to see what's working and what's not to improve performance.

Accelerate improvement cycles

Morph helps you to accelerate your improvement cycles by providing a platform for you to generate and iterate on ideas quickly. This helps you to stay ahead of the competition.

See more use cases

See more use cases

See more use cases

BUT DON'T TAKE IT FROM US

What Morph does way better than other tools is triggering & boosting creativity through inspirational business content and creative exer…

Alex Moise

Director, Creative Industries

at Banca Transilvania

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I liked Morph because it was very different from what tools I’ve worked with before. The pros of this Product is that it helps offline teams get creative and work async and that’s awesome for someone, like me, wh…

Olimpia Ursu

Associate Product Designer, UI Path

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Morph solved two big issues for us during brainstorming. First one is staring at a blank canvas, when you start. Previously we had to pull many disparate resources in place to create a good environment for our teams but now we don’t. Morph…

Horia Velicu

Head of Innovation Lab at

BRD Group Societe Generale

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I used Morph in the ideation phase

of developing a new collaborative feature for a client. Generating idea…

Adrian Manole

UX Designer, freelance

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Ideating in Morph was a refreshing way to come up with ideas in my own time. I could easily take breaks to reflect and then get right back to…

Georgiana Modoran

Digital Data Analyst at The Digital Marketing Agency

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We use many white-boarding tools, but they are static and passive. Morph is dynamic, it helps us to get the job done, it's alive! As a manager, I lead a team of people based on dif…

Andrei Baican

Head of Customer Experience, Banca Transilvania

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All great products started from an idea

All great products started from

an idea

Supported by a grant from Iceland, Liechtenstein and Norway through the

EEA Grants Norway 2014-2021, in the frame of the SME Growth Programme Romania.

Supported by a grant from Iceland, Liechtenstein and Norway through the EEA Grants Norway 2014-2021, in the frame of the SME Growth Programme Romania.

Supported by a grant from Iceland, Liechtenstein and Norway through the EEA Grants Norway 2014-2021, in the frame of the SME Growth Programme Romania.